Visualize your Buyer Personas A reusable visualization of your Ideal Customer Profile – aka Buyer Persona – in editable display poster format.
 
About Persona Posters
Visualize how your target prospects and customers identify their needs and wants, research possible options and select products and services. The Persona Poster is part of the Playbook Toolkit’s collection of Persona playbooks, tools and games. 
 
Who uses Persona Posters? 
Persona Posters are great tools for anyone who works in customer-facing or customer supporting roles, or who creates and markets products, services and solutions, including:  
Sales and Customer Support Professionals 
Marketing 
Product Management
Strategy and Business Leaders
Company Trainers and Coaches 
 
Persona Posters can be used separately or together with Persona Toolkits, Persona Playbooks, and Persona Games and Flashcards. 
 
How do I play?
Persona posters can be used everywhere  – in training rooms, cubicles, team meeting areas, call centers or home office.  The Persona Poster is made from laminated, reusable material and includes 1 waterproof, erasable marker. 
 
What outcomes can I expect? 
You and your teams will be able to dynamically create buyer profiles so you can visualize your target customers. 
 
How does it benefit me? 
By collaborating and sharing valuable customer insights across your teams, you will improve the outcomes of targeted marketing campaigns, accelerate sales pipelines, win more business and delight your customers.